Searchlight Content

Archive for the Content Marketing Category

Use Content and Long-Tail Keywords to Increase Traffic

Use Content and Long-Tail Keywords to Increase Traffic

I do a bit of blogging for iSpionage.com at times, and recently they published an interview with Richard Jacobs called How One Marketer Used Long-Tail Content to Generate 400,000+ Organic Visits in a Single Year. The article is pretty much the bees knees. It’s 7,000+ words, so […]

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How to Become a Successful Content Writer

How to Become a Successful Content Writer My whole professional life, I wanted to be a freelance writer. I loved the idea of doing what I love most and also having the flexibility in schedule that freelancing allows. However, I was a bit nervous to break free […]

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For the Love of Content Promotion with Content Marketing

For the Love of Content Promotion with Content Marketing

For the Love of Content Promotion When was the last time you watched an entire set of commercials (Okay, not including Super Bowl Sunday)? How about the last time you ordered something from a catalogue in the mail? I am guessing it’s hard to remember. Don’t feel […]

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5 Content Marketing Strategy Lessons Courtesy of Richard Sherman

5 Content Marketing Strategy Lessons Courtesy of Richard Sherman

I’m a believer that you can learn something from anyone. I’m putting that theory to the test today by attempting to draw five content marketing strategy lessons from NFL cornerback, Richard Sherman. Before we begin, here’s Richard displaying his “content” in a post-game interview with reporter Erin […]

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Top 10 Reasons to Hire a Content Writer from Searchlight Content

Top 10 Reasons to Hire a Content Writer from Searchlight Content

10. You’re so busy building your business that you don’t even want to take time to visit the restroom, let alone sit down and try and write a blog post. 9. The F-shape pattern reminds you more of your college English grade than a web content reading […]

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Let’s Talk Content Strategy

Content Strategy 101 You’ve heard the phrase “content is king,” but too often in business strategy content is seen less as a ruling monarch and more as a low-ranking member of court. Consider the following and determine whether your content strategy is on the throne, or wearing […]

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Welcome to Searchlight Content!

Welcome to the very first blog post on what we hope will become your favorite Internet marketing blog of all time. Seriously, I’m currently reading your tarot cards, and that’s what they say: Your. Favorite. Blog. Ever. Now that I’ve read your fortune, I want to give […]

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