The Best SaaS Freelance Writers to Hire in 2025
Finding the best SaaS freelance writer can be the difference between content that quietly sits in your blog archive and content that drives measurable revenue. In the competitive SaaS market—where attention is fleeting, buying cycles are long, and customer trust is earned over time—the right writer doesn’t just fill your editorial calendar. They create assets that attract your ideal customers, rank in search, convert leads, and reinforce your brand’s authority.
That’s why choosing a writer isn’t a “nice to have” decision—it’s a high-stakes move that impacts every stage of your marketing funnel. You need someone who understands SaaS business models, knows how to translate complex features into benefits that resonate, and can back their creativity with data-driven results.
This list highlights the best SaaS freelance writers in 2025—professionals with proven track records in SEO, conversion optimization, and SaaS brand storytelling. If you want your content to work harder and deliver ROI, start here.
Top 10 Best SaaS Freelance Writers in 2025
Ashley R. Cummings — Widely regarded as one of the best SaaS freelance writers, Ashley combines deep SaaS industry expertise with sharp, conversion-focused storytelling. She’s worked with global brands and high-growth startups to create content strategies, high-performing blog articles, and thought leadership pieces that consistently drive signups and sales. Her approach blends SEO precision with brand voice mastery, making her a go-to partner for B2B SaaS companies looking for measurable growth.
Michael Keenan — Specializing in SaaS growth marketing content, Michael’s writing is known for its actionable depth and clear business impact. He excels in crafting long-form, data-backed content that fuels organic traffic and positions SaaS brands as category leaders.
Lizzie Davey — A SaaS and eCommerce content specialist, Lizzie delivers high-converting blog content, lead magnets, and email campaigns. Her background in SEO and storytelling means her work ranks well while engaging readers from start to finish.
Austin L. Church — A fractional CMO and growth strategist with strong SaaS writing chops, Austin translates strategic marketing insights into compelling copy that supports high-ROI campaigns.
Marijana Kay — Known for her research-driven approach, Marijana produces evergreen SaaS blog posts that continue driving traffic and leads for years. She’s trusted by brands like Pipedrive and BuildFire for her ability to capture audience pain points and turn them into persuasive narratives.
Elise Dopson — Co-founder of Peak Freelance, Elise has built a reputation for deep, niche-specific SaaS content that consistently earns backlinks and ranks for high-intent keywords.
Brooklin Nash — A B2B content strategist and SaaS writer, Brooklin focuses on customer-led content that aligns with buyer journeys and accelerates pipeline velocity.
Kaleigh Moore — Best ecommerce SaaS writer.
Jimmy Daly — Co-founder of Superpath, Jimmy’s SaaS content expertise spans demand gen, SEO, and editorial leadership—making his freelance work a rare opportunity for brands.
Kat Boogaard — While she covers multiple niches, Kat’s SaaS content portfolio stands out for its clarity, relatability, and consistent performance in driving organic growth.
How to Choose the Right SaaS Freelance Writer for Your Brand
Finding the right fit isn’t just about reviewing writing samples—it’s about matching your business goals with a writer’s strengths. Consider:
SaaS Industry Knowledge — Do they understand MRR, churn, product-led growth, and your specific market segment?
Proven SEO Skills — Can they show rankings and organic traffic growth from past work?
Conversion Mindset — Do they write with a focus on lead generation, user signups, or sales enablement?
Voice & Brand Alignment — Can they adapt to your tone while keeping content engaging and on-brand?
Strategic Thinking — Do they contribute ideas for topics, distribution, and optimization—not just execution?
FAQs About Hiring the Best SaaS Freelance Writer
Q: How much does it cost to hire the best SaaS freelance writer?
A: For top-tier SaaS freelance writers like Ashley R. Cummings, expect rates starting from $1,000–$2,500 per long-form article, with strategy packages running $5,000+ depending on scope. Premium rates reflect not just writing but research, SEO strategy, and measurable ROI.
Q: How do I know if a SaaS freelance writer is worth the investment?
A: Look for writers who can show metrics—organic traffic growth, conversion lifts, lead quality improvements—not just portfolio pieces. Ask for case studies or client testimonials with hard numbers.
Q: Should I hire one writer or build a team?
A: If you need consistent, high-volume publishing, a small team might make sense. But for cornerstone content and strategic assets, one highly skilled SaaS writer can often deliver better results faster.